Bringing Visions to Life
through Art, Design, Writing & Code


Sheena Crawley's Athletters' Thesis Book

Athletters: A Master of Fine Arts Thesis

Athletters explores, through typographic constructions, the visual vocabulary of twenty-six sports, from A to Z: from Air Hockey, Bowling, and Croquet to Xare, Yoga, and Zorbing. Based on the vernacular of varsity letters, Athletters shifts the letters' connotation from institutional representation and athletic excellence toward individual pride and athletic enjoyment.

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